I am a Digital Advertising Specialist with practical experience in managing online advertising campaigns for businesses. My experience includes Google Ads, Meta Ads and TikTok Ads, lead generation, audience targeting, campaign setup, ad creatives, performance tracking, and campaign optimization. I have worked on B2B advertising campaigns with a focus on generating relevant leads and improving campaign performance. I also have experience creating and coordinating marketing content and analyzing campaign results to identify areas for improvement. I focus on understanding the business objective first and then developing an advertising strategy around it, whether the goal is lead generation, sales, brand awareness, or customer engagement. I am detail-oriented, creative, and always interested in finding practical ways to improve advertising results.